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MarketWatch: Apprentice rules are too strict, industry tells Senate panel

September 25, 2018

Every automaker and Tier 1 supplier surveyed in seven countries rates itself at least at par with the competition in digital manufacturing, according to a recent white paper by consultancy McKinsey. 

Is this hubris talking?

Not at all, says Richard Kelly, a McKinsey partner and an author of the 2018 Manufacturing Global Expert Survey.

“Digital manufacturing is still in its early days,” Kelly tells WardsAuto. “(Automakers) know they are putting a lot of effort and energy in it. It’s a big focus for them. They are seeing some good progress. But they don’t have a firsthand view of what other players are doing. Therefore, it’s a little hard to judge if you are ahead or behind.”

Read more here